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The future of University Editorials in Spain

This research explores the evolution of Spanish University Editorials based on a Delphi study undertaken with an expert panel of about 30 board members of the Spanish University Presses Association (UNE). The main results obtained highlight the need for a greater recognition of the role played by un...

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Detalles Bibliográficos
Autores principales: Baladrón-Pazos, Antonio J., Correyero-Ruiz, Beatriz
Formato: Online Artículo
Lenguaje:spa
Publicado: Instituto de Investigaciones Bibliotecológicas y de la Información 2019
Materias:
Acceso en línea:http://rev-ib.unam.mx/ib/index.php/ib/article/view/58057
https://dx.doi.org/10.22201/iibi.24488321xe.2019.81.58057
Descripción
Sumario:This research explores the evolution of Spanish University Editorials based on a Delphi study undertaken with an expert panel of about 30 board members of the Spanish University Presses Association (UNE). The main results obtained highlight the need for a greater recognition of the role played by university editorials in the control and promotion of the quality of scholarly publishing. The adaptation to the digital models, the management of open access, the flexibilization of business models to ensure greater marketing orientation and better marketing and distribution, are also considered as some of the most important challenges.