The phenomenon of information needs in the context of Web 2.0 in management students in the municipality of Atlixco, Puebla

This paper analyzes the phenomenon of information needs, from its emergence, behavior and satisfaction; integrating the features of the user 2.0. The subjects of the study are students of the administrative area of the Atlixco branch of the Complejo Regional Mixteca of the Benemérita Universidad Autónoma de Puebla (BUAP). Through the application of a questionnaire, it was found that the student community presents a sense of belonging in construction with the region of Atlixco; they prefer the face-to-face modality and perceive that their educational experience is of the same quality compared to the campus of the capital. On the other hand, their information needs are mainly focused on emotional health, professional development, travel and personal development. The predominant resources and sources of information are websites, social networks and videos. In addition, it was identified that this student community shows skills that correspond to the traits of 2.0 user; however, they do not report a complete satisfaction in their information needs; due to the partial application of the criteria of relevance, accuracy, currency, usefulness and organization during their information behavior.