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Pricing decisions during panic buying and its effect on a dual-channel supply chain under different channel power structures
Uncertain future and fears about the stock-outs will compel the customers to stock goods at home, resulting in panic buying. Even though it is a frequently observed consumer behaviour, there is scant literature in dual-channel supply chain (DCSC) which address this demand disruption. This study anal...
Autores principales: | Raju, Sarin, Rofin, T. M., Kumar, S. Pavan |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Palgrave Macmillan UK
2023
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10009846/ http://dx.doi.org/10.1057/s41272-023-00425-x |
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