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From experience to expectation: The reverse effect of power on purchasing impulsiveness
INTRODUCTION: Previous literatures have mainly explored the impact of the experience of power on impulsive buying, but have ignored the impacts of the expectations of power. The purpose of this research is to delineates a two-facet portrait of power in the role of affecting purchase impulsiveness by...
Autores principales: | Wang, Yanzhi, Yao, Tang, Qiu, Qi |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Frontiers Media S.A.
2023
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10032043/ https://www.ncbi.nlm.nih.gov/pubmed/36968728 http://dx.doi.org/10.3389/fpsyg.2023.1094536 |
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