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Improving local rice consumption in Sub-Saharan Africa through social marketing: evidence from Ghana
The efforts and strategies of governments and other stakeholders to achieve self-rice sufficiency on the African continent have failed to achieve the intended results. Although scholars have primarily attributed this problem to poor attitudes and behaviour toward the consumption of locally produced...
| Autores principales: | , , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Springer Berlin Heidelberg
2023
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10111324/ http://dx.doi.org/10.1007/s12208-023-00370-w |