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Companies’ Responses to a Tax on Sugar-Sweetened Beverages: Implications for Research: Comment on "Understanding Marketing Responses to a Tax on Sugary Drinks: A Qualitative Interview Study in the United Kingdom, 2019"

The paper by Forde et al, newly published in this journal, sheds light on how sugar-sweetened beverages (SSBs) companies may react to the introduction of a SSB tax. This commentary goes over the paper’s main findings and drafts implications for research on the impacts of SSB taxes. First and foremos...

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Autor principal: Gonçalves, Judite
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Kerman University of Medical Sciences 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10125064/
https://www.ncbi.nlm.nih.gov/pubmed/37579464
http://dx.doi.org/10.34172/ijhpm.2022.7619
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author Gonçalves, Judite
author_facet Gonçalves, Judite
author_sort Gonçalves, Judite
collection PubMed
description The paper by Forde et al, newly published in this journal, sheds light on how sugar-sweetened beverages (SSBs) companies may react to the introduction of a SSB tax. This commentary goes over the paper’s main findings and drafts implications for research on the impacts of SSB taxes. First and foremost, future research needs to assess the actual impacts of SSB taxes on companies’ actions, especially reformulation. Second, cross-country research, comparing large companies with similar beverage portfolios, could bring insights about the impacts of external factors, including different SSB taxes, on companies’ decisions. Third, SSB companies’ actions are potential confounders in empirical studies looking into the impacts of SSB taxes on prices, demand, or other outcomes. Researchers need to be aware of and discuss such aspects thoroughly in their studies, as the implications for the interpretation of results are evident.
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spelling pubmed-101250642023-04-25 Companies’ Responses to a Tax on Sugar-Sweetened Beverages: Implications for Research: Comment on "Understanding Marketing Responses to a Tax on Sugary Drinks: A Qualitative Interview Study in the United Kingdom, 2019" Gonçalves, Judite Int J Health Policy Manag Commentary The paper by Forde et al, newly published in this journal, sheds light on how sugar-sweetened beverages (SSBs) companies may react to the introduction of a SSB tax. This commentary goes over the paper’s main findings and drafts implications for research on the impacts of SSB taxes. First and foremost, future research needs to assess the actual impacts of SSB taxes on companies’ actions, especially reformulation. Second, cross-country research, comparing large companies with similar beverage portfolios, could bring insights about the impacts of external factors, including different SSB taxes, on companies’ decisions. Third, SSB companies’ actions are potential confounders in empirical studies looking into the impacts of SSB taxes on prices, demand, or other outcomes. Researchers need to be aware of and discuss such aspects thoroughly in their studies, as the implications for the interpretation of results are evident. Kerman University of Medical Sciences 2022-12-06 /pmc/articles/PMC10125064/ /pubmed/37579464 http://dx.doi.org/10.34172/ijhpm.2022.7619 Text en © 2023 The Author(s); Published by Kerman University of Medical Sciences https://creativecommons.org/licenses/by/4.0/This is an open-access article distributed under the terms of the Creative Commons Attribution License (http://creativecommons.org/licenses/by/4.0 (https://creativecommons.org/licenses/by/4.0/) ), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
spellingShingle Commentary
Gonçalves, Judite
Companies’ Responses to a Tax on Sugar-Sweetened Beverages: Implications for Research: Comment on "Understanding Marketing Responses to a Tax on Sugary Drinks: A Qualitative Interview Study in the United Kingdom, 2019"
title Companies’ Responses to a Tax on Sugar-Sweetened Beverages: Implications for Research: Comment on "Understanding Marketing Responses to a Tax on Sugary Drinks: A Qualitative Interview Study in the United Kingdom, 2019"
title_full Companies’ Responses to a Tax on Sugar-Sweetened Beverages: Implications for Research: Comment on "Understanding Marketing Responses to a Tax on Sugary Drinks: A Qualitative Interview Study in the United Kingdom, 2019"
title_fullStr Companies’ Responses to a Tax on Sugar-Sweetened Beverages: Implications for Research: Comment on "Understanding Marketing Responses to a Tax on Sugary Drinks: A Qualitative Interview Study in the United Kingdom, 2019"
title_full_unstemmed Companies’ Responses to a Tax on Sugar-Sweetened Beverages: Implications for Research: Comment on "Understanding Marketing Responses to a Tax on Sugary Drinks: A Qualitative Interview Study in the United Kingdom, 2019"
title_short Companies’ Responses to a Tax on Sugar-Sweetened Beverages: Implications for Research: Comment on "Understanding Marketing Responses to a Tax on Sugary Drinks: A Qualitative Interview Study in the United Kingdom, 2019"
title_sort companies’ responses to a tax on sugar-sweetened beverages: implications for research: comment on "understanding marketing responses to a tax on sugary drinks: a qualitative interview study in the united kingdom, 2019"
topic Commentary
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10125064/
https://www.ncbi.nlm.nih.gov/pubmed/37579464
http://dx.doi.org/10.34172/ijhpm.2022.7619
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