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When scientific experts come to be media stars: An evolutionary model tested by analysing coronavirus media coverage across Italian newspapers

The article aims to understand the process through which scientific experts gain and maintain remarkable media visibility. It has been analysed a corpus of 213,875 articles published by the eight most important Italian newspapers across the Covid-19 pandemic in 2020 and 2021. By exploring this proce...

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Detalles Bibliográficos
Autores principales: Neresini, Federico, Giardullo, Paolo, Di Buccio, Emanuele, Morsello, Barbara, Cammozzo, Alberto, Sciandra, Andrea, Boscolo, Marco
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10132554/
https://www.ncbi.nlm.nih.gov/pubmed/37099549
http://dx.doi.org/10.1371/journal.pone.0284841
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author Neresini, Federico
Giardullo, Paolo
Di Buccio, Emanuele
Morsello, Barbara
Cammozzo, Alberto
Sciandra, Andrea
Boscolo, Marco
author_facet Neresini, Federico
Giardullo, Paolo
Di Buccio, Emanuele
Morsello, Barbara
Cammozzo, Alberto
Sciandra, Andrea
Boscolo, Marco
author_sort Neresini, Federico
collection PubMed
description The article aims to understand the process through which scientific experts gain and maintain remarkable media visibility. It has been analysed a corpus of 213,875 articles published by the eight most important Italian newspapers across the Covid-19 pandemic in 2020 and 2021. By exploring this process along the different phases of the management of the emergency in Italy, it was observed that some scientific experts achieve high media visibility—and sometimes notwithstanding their low academic reputation–thus becoming a sort of “media star”. Scientific literature about the relationship between experts and media is considerable, nonetheless we found a lack of theoretical models able to analyse under which conditions experts are able to enter and to remain prominent in the media sphere. A Media Experts Evolutionary Model (MEEM) is proposed in order to analyze the main conditions under which experts can acquire visibility and how they can “survive” in media arena. We proceeded by analysing visibility of experts during SARS-CoV-2 pandemic and considering both their individual credentials previously acquired and the media environment processes of selection; MEEM acts hence as a combination of these two levels. Regarding the credentials, we accounted for i) institutional role/position, ii) previous media visibility, and iii) matches between scientific credentials and media competence. In our analysis, we collected evidence that high visibility in newspapers can be seen as evolutionary in the sense that some profiles—i.e. a particular configuration of credentials—are more adapt to specific media environments.
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spelling pubmed-101325542023-04-27 When scientific experts come to be media stars: An evolutionary model tested by analysing coronavirus media coverage across Italian newspapers Neresini, Federico Giardullo, Paolo Di Buccio, Emanuele Morsello, Barbara Cammozzo, Alberto Sciandra, Andrea Boscolo, Marco PLoS One Research Article The article aims to understand the process through which scientific experts gain and maintain remarkable media visibility. It has been analysed a corpus of 213,875 articles published by the eight most important Italian newspapers across the Covid-19 pandemic in 2020 and 2021. By exploring this process along the different phases of the management of the emergency in Italy, it was observed that some scientific experts achieve high media visibility—and sometimes notwithstanding their low academic reputation–thus becoming a sort of “media star”. Scientific literature about the relationship between experts and media is considerable, nonetheless we found a lack of theoretical models able to analyse under which conditions experts are able to enter and to remain prominent in the media sphere. A Media Experts Evolutionary Model (MEEM) is proposed in order to analyze the main conditions under which experts can acquire visibility and how they can “survive” in media arena. We proceeded by analysing visibility of experts during SARS-CoV-2 pandemic and considering both their individual credentials previously acquired and the media environment processes of selection; MEEM acts hence as a combination of these two levels. Regarding the credentials, we accounted for i) institutional role/position, ii) previous media visibility, and iii) matches between scientific credentials and media competence. In our analysis, we collected evidence that high visibility in newspapers can be seen as evolutionary in the sense that some profiles—i.e. a particular configuration of credentials—are more adapt to specific media environments. Public Library of Science 2023-04-26 /pmc/articles/PMC10132554/ /pubmed/37099549 http://dx.doi.org/10.1371/journal.pone.0284841 Text en © 2023 Neresini et al https://creativecommons.org/licenses/by/4.0/This is an open access article distributed under the terms of the Creative Commons Attribution License (https://creativecommons.org/licenses/by/4.0/) , which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.
spellingShingle Research Article
Neresini, Federico
Giardullo, Paolo
Di Buccio, Emanuele
Morsello, Barbara
Cammozzo, Alberto
Sciandra, Andrea
Boscolo, Marco
When scientific experts come to be media stars: An evolutionary model tested by analysing coronavirus media coverage across Italian newspapers
title When scientific experts come to be media stars: An evolutionary model tested by analysing coronavirus media coverage across Italian newspapers
title_full When scientific experts come to be media stars: An evolutionary model tested by analysing coronavirus media coverage across Italian newspapers
title_fullStr When scientific experts come to be media stars: An evolutionary model tested by analysing coronavirus media coverage across Italian newspapers
title_full_unstemmed When scientific experts come to be media stars: An evolutionary model tested by analysing coronavirus media coverage across Italian newspapers
title_short When scientific experts come to be media stars: An evolutionary model tested by analysing coronavirus media coverage across Italian newspapers
title_sort when scientific experts come to be media stars: an evolutionary model tested by analysing coronavirus media coverage across italian newspapers
topic Research Article
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10132554/
https://www.ncbi.nlm.nih.gov/pubmed/37099549
http://dx.doi.org/10.1371/journal.pone.0284841
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