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A decade of marketing analytics and more to come: JMA insights

Detalles Bibliográficos
Autores principales:	Petrescu, Maria, Krishen, Anjala S.
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	Palgrave Macmillan UK 2023
Materias:	Editorial
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10155163/ http://dx.doi.org/10.1057/s41270-023-00226-6

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