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The effect of customer satisfaction on floral product purchase behavior, evidence from Shanghai, China
China's flower industry is developing rapidly, and the size of the retail market is increasing year by year. Studying the factors influencing residents' flower purchasing behavior and understanding their flower needs can help promote the sustainable development of the flower industry. Base...
Autores principales: | Wang, Shanshan, Chen, Tinggui, Wang, Chan, Liu, Zengjin, Jia, Lei, Zhao, Xintong |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Nature Publishing Group UK
2023
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10187522/ https://www.ncbi.nlm.nih.gov/pubmed/37193827 http://dx.doi.org/10.1038/s41598-023-35137-0 |
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