Cargando…
The Influence of Consumer Purchases on Purchase-Related Happiness: A Serial Mediation of Commitment and Selective Information Processing
In the literature on material and experiential purchases, it has consistently been demonstrated that the relationship between the consumer’s purchase type and purchase-related happiness favors experiential purchases. This research aims to extend the literature by examining how experiential purchases...
| Autores principales: | , |
|---|---|
| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
MDPI
2023
|
| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10215435/ https://www.ncbi.nlm.nih.gov/pubmed/37232634 http://dx.doi.org/10.3390/bs13050396 |