The Impact of Ambivalent Attitudes on the Helpfulness of Web-Based Reviews: Secondary Analysis of Data From a Large Physician Review Website

BACKGROUND: Previously, most studies used 5-star and 1-star ratings to represent reviewers’ positive and negative attitudes, respectively. However, this premise is not always true because individuals’ attitudes have more than one dimension. In particular, given the credence traits of medical service...

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Detalles Bibliográficos
Autores principales: Dong, Wei, Liu, Yongmei, Zhu, Zhangxiang, Cao, Xianye
Formato: Online Artículo Texto
Lenguaje:English
Publicado: JMIR Publications 2023
Materias:
Original Paper
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10262023/
https://www.ncbi.nlm.nih.gov/pubmed/37247213
http://dx.doi.org/10.2196/38306

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10262023/
https://www.ncbi.nlm.nih.gov/pubmed/37247213
http://dx.doi.org/10.2196/38306

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