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Customer satisfaction evaluation for drugs: A research based on online reviews and PROMETHEE-Ⅱ method

Online reviews of consumers after purchasing drugs online reflect the factors affecting their satisfaction. How to understand customer satisfaction through online reviews and tapping their needs to improve satisfaction has become an urgent issue facing pharmaceutical e-commerce companies. Based on t...

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Detalles Bibliográficos
Autores principales: Zhao, Xiangqi, Gao, Lixiang, Huang, Zhe
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10286982/
https://www.ncbi.nlm.nih.gov/pubmed/37347798
http://dx.doi.org/10.1371/journal.pone.0283340

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