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The value of consumer neuroscience research for contemporary marketing knowledge

Detalles Bibliográficos
Autores principales: Haidinger, Katrin, Koller, Monika
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10312080/
https://www.ncbi.nlm.nih.gov/pubmed/37397854
http://dx.doi.org/10.3389/fnhum.2023.1214848
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author Haidinger, Katrin
Koller, Monika
author_facet Haidinger, Katrin
Koller, Monika
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spelling pubmed-103120802023-07-01 The value of consumer neuroscience research for contemporary marketing knowledge Haidinger, Katrin Koller, Monika Front Hum Neurosci Human Neuroscience Frontiers Media S.A. 2023-06-16 /pmc/articles/PMC10312080/ /pubmed/37397854 http://dx.doi.org/10.3389/fnhum.2023.1214848 Text en Copyright © 2023 Haidinger and Koller. https://creativecommons.org/licenses/by/4.0/This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) and the copyright owner(s) are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.
spellingShingle Human Neuroscience
Haidinger, Katrin
Koller, Monika
The value of consumer neuroscience research for contemporary marketing knowledge
title The value of consumer neuroscience research for contemporary marketing knowledge
title_full The value of consumer neuroscience research for contemporary marketing knowledge
title_fullStr The value of consumer neuroscience research for contemporary marketing knowledge
title_full_unstemmed The value of consumer neuroscience research for contemporary marketing knowledge
title_short The value of consumer neuroscience research for contemporary marketing knowledge
title_sort value of consumer neuroscience research for contemporary marketing knowledge
topic Human Neuroscience
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10312080/
https://www.ncbi.nlm.nih.gov/pubmed/37397854
http://dx.doi.org/10.3389/fnhum.2023.1214848
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