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Cultural modulation effects on the self-face advantage: Do Caucasians find their own faces faster than Chinese?
The self-face advantage (SFA) is reflected through a faster recognition of a self-face compared with familiar and unfamiliar faces. Nevertheless, as Westerners and East Asians tend to present differences in self-concept styles, it is possible that the SFA is modulated by culture. The present study e...
Autores principales: | , , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
SAGE Publications
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10350702/ https://www.ncbi.nlm.nih.gov/pubmed/36394361 http://dx.doi.org/10.1177/17470218221142158 |
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author | Lee, Jasmine KW Gregson, Chantelle Janssen, Steve MJ Estudillo, Alejandro J |
author_facet | Lee, Jasmine KW Gregson, Chantelle Janssen, Steve MJ Estudillo, Alejandro J |
author_sort | Lee, Jasmine KW |
collection | PubMed |
description | The self-face advantage (SFA) is reflected through a faster recognition of a self-face compared with familiar and unfamiliar faces. Nevertheless, as Westerners and East Asians tend to present differences in self-concept styles, it is possible that the SFA is modulated by culture. The present study explored this possibility using a visual search task. British Caucasians and Malaysian Chinese participants were asked to search for frontal view images of self, friend, and unfamiliar faces among an array of unfamiliar faces. Regardless of race, participants were more accurate and faster in searching for the own face and friend’s face compared with an unfamiliar face, with no differences in the search between the own and friend’s face, and these findings could not be accounted by the cultural differences in self-concept (i.e., operationalised by scores from the Independent and Interdependent Self-Concept Scale and the Horizontal and Vertical Individualism and Collectivism Scale). Altogether our results suggest that culture does not modulate the SFA and that this effect is better explained by a familiar face advantage. |
format | Online Article Text |
id | pubmed-10350702 |
institution | National Center for Biotechnology Information |
language | English |
publishDate | 2022 |
publisher | SAGE Publications |
record_format | MEDLINE/PubMed |
spelling | pubmed-103507022023-07-18 Cultural modulation effects on the self-face advantage: Do Caucasians find their own faces faster than Chinese? Lee, Jasmine KW Gregson, Chantelle Janssen, Steve MJ Estudillo, Alejandro J Q J Exp Psychol (Hove) Registered Report The self-face advantage (SFA) is reflected through a faster recognition of a self-face compared with familiar and unfamiliar faces. Nevertheless, as Westerners and East Asians tend to present differences in self-concept styles, it is possible that the SFA is modulated by culture. The present study explored this possibility using a visual search task. British Caucasians and Malaysian Chinese participants were asked to search for frontal view images of self, friend, and unfamiliar faces among an array of unfamiliar faces. Regardless of race, participants were more accurate and faster in searching for the own face and friend’s face compared with an unfamiliar face, with no differences in the search between the own and friend’s face, and these findings could not be accounted by the cultural differences in self-concept (i.e., operationalised by scores from the Independent and Interdependent Self-Concept Scale and the Horizontal and Vertical Individualism and Collectivism Scale). Altogether our results suggest that culture does not modulate the SFA and that this effect is better explained by a familiar face advantage. SAGE Publications 2022-12-15 2023-08 /pmc/articles/PMC10350702/ /pubmed/36394361 http://dx.doi.org/10.1177/17470218221142158 Text en © Experimental Psychology Society 2022 https://creativecommons.org/licenses/by/4.0/This article is distributed under the terms of the Creative Commons Attribution 4.0 License (https://creativecommons.org/licenses/by/4.0/) which permits any use, reproduction and distribution of the work without further permission provided the original work is attributed as specified on the SAGE and Open Access pages (https://us.sagepub.com/en-us/nam/open-access-at-sage). |
spellingShingle | Registered Report Lee, Jasmine KW Gregson, Chantelle Janssen, Steve MJ Estudillo, Alejandro J Cultural modulation effects on the self-face advantage: Do Caucasians find their own faces faster than Chinese? |
title | Cultural modulation effects on the self-face advantage: Do Caucasians find their own faces faster than Chinese? |
title_full | Cultural modulation effects on the self-face advantage: Do Caucasians find their own faces faster than Chinese? |
title_fullStr | Cultural modulation effects on the self-face advantage: Do Caucasians find their own faces faster than Chinese? |
title_full_unstemmed | Cultural modulation effects on the self-face advantage: Do Caucasians find their own faces faster than Chinese? |
title_short | Cultural modulation effects on the self-face advantage: Do Caucasians find their own faces faster than Chinese? |
title_sort | cultural modulation effects on the self-face advantage: do caucasians find their own faces faster than chinese? |
topic | Registered Report |
url | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10350702/ https://www.ncbi.nlm.nih.gov/pubmed/36394361 http://dx.doi.org/10.1177/17470218221142158 |
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