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Understanding green loyalty: A literature review based on bibliometric-content analysis
Green loyalty is a crucial factor that influences consumers' purchase intentions and is essential for the sustainable development of ecological environments. However, research on this topic is still scattered, and exploring the research hotspots and trends of green loyalty is vital for future s...
| Autores principales: | , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Elsevier
2023
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10362147/ https://www.ncbi.nlm.nih.gov/pubmed/37483765 http://dx.doi.org/10.1016/j.heliyon.2023.e18029 |