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Enabling and Inhibiting Factors of the Continuous Use of Mobile Short Video APP: Satisfaction and Fatigue as Mediating Variables Respectively

PURPOSE: The short video APP has entered the stage of competition for stock, making it crucial to keep users engaged in their APP to promote continuous usage. Previous studies on the continuous use intention of mobile short video APP were relatively limited, with most studies focusing only on promot...

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Detalles Bibliográficos
Autores principales: Huang, Lu, Dong, Xiuli, Yuan, Hang, Wang, Lihua
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Dove 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10411452/
https://www.ncbi.nlm.nih.gov/pubmed/37565052
http://dx.doi.org/10.2147/PRBM.S411337

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