Understanding the audience in framing research: empirical evidence from three studies examining HIV framing in China

Guided by framing theory, this three-phase mixed-methods study explored (a) how Chinese government-sponsored newspapers frame HIV and (b) framing effects on people’s HIV beliefs. A content analysis of two government-sponsored newspapers and a survey of 210 readers showed discrepancies in frame and f...

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Detalles Bibliográficos
Autores principales: Chen, Tianen, Dai, Minhao, Harrington, Nancy Grant
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2023
Materias:
Public Health
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10469626/
https://www.ncbi.nlm.nih.gov/pubmed/37663844
http://dx.doi.org/10.3389/fpubh.2023.1172020
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author Chen, Tianen
Dai, Minhao
Harrington, Nancy Grant
author_facet Chen, Tianen
Dai, Minhao
Harrington, Nancy Grant
author_sort Chen, Tianen
collection PubMed
description Guided by framing theory, this three-phase mixed-methods study explored (a) how Chinese government-sponsored newspapers frame HIV and (b) framing effects on people’s HIV beliefs. A content analysis of two government-sponsored newspapers and a survey of 210 readers showed discrepancies in frame and frame valence. In-depth follow-up interviews with 15 media and public health experts revealed that the discrepancies were related to people’s attitudes toward the media and beliefs about HIV, which could further be explained by the political environment, media ecology, historical framing, and cultural identities in China. We discuss theoretical implications for framing theory and practical implications for HIV media coverage.
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spelling pubmed-104696262023-09-01 Understanding the audience in framing research: empirical evidence from three studies examining HIV framing in China Chen, Tianen Dai, Minhao Harrington, Nancy Grant Front Public Health Public Health Guided by framing theory, this three-phase mixed-methods study explored (a) how Chinese government-sponsored newspapers frame HIV and (b) framing effects on people’s HIV beliefs. A content analysis of two government-sponsored newspapers and a survey of 210 readers showed discrepancies in frame and frame valence. In-depth follow-up interviews with 15 media and public health experts revealed that the discrepancies were related to people’s attitudes toward the media and beliefs about HIV, which could further be explained by the political environment, media ecology, historical framing, and cultural identities in China. We discuss theoretical implications for framing theory and practical implications for HIV media coverage. Frontiers Media S.A. 2023-08-17 /pmc/articles/PMC10469626/ /pubmed/37663844 http://dx.doi.org/10.3389/fpubh.2023.1172020 Text en Copyright © 2023 Chen, Dai and Harrington. https://creativecommons.org/licenses/by/4.0/This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) and the copyright owner(s) are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.
spellingShingle Public Health
Chen, Tianen
Dai, Minhao
Harrington, Nancy Grant
Understanding the audience in framing research: empirical evidence from three studies examining HIV framing in China
title Understanding the audience in framing research: empirical evidence from three studies examining HIV framing in China
title_full Understanding the audience in framing research: empirical evidence from three studies examining HIV framing in China
title_fullStr Understanding the audience in framing research: empirical evidence from three studies examining HIV framing in China
title_full_unstemmed Understanding the audience in framing research: empirical evidence from three studies examining HIV framing in China
title_short Understanding the audience in framing research: empirical evidence from three studies examining HIV framing in China
title_sort understanding the audience in framing research: empirical evidence from three studies examining hiv framing in china
topic Public Health
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10469626/
https://www.ncbi.nlm.nih.gov/pubmed/37663844
http://dx.doi.org/10.3389/fpubh.2023.1172020
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