The evolution of data pricing: From economics to computational intelligence

Data pricing, which aids in articulating the worth and advantages of data and encourages its opening, sharing, and circulation, is an indispensable component of data trading. Studies pertinent to the topic of data pricing are continuously developing. To undertake a thorough analysis of the literature in data pricing, we use bibliometric and statistical methods for the first time. The 373 data pricing publications from 1990 to 2023 are the study's research object. We mainly analyze the external characteristics, keyword co-occurrence and co-citation networks of data pricing. We find that data pricing has been progressing fairly quickly during the last decade. Two basic approaches have been used by researchers to study how to price various data objects: one is based on economics theory, and the other on computer science algorithms. We provide an in-depth study of the overall evolution of data pricing and give the future directions of data pricing.