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Strategic perspectives, creativity, and financial performance in Vietnamese SMEs

This study examines the relationships between the inside-out and outside-in perspectives of strategists, organizational creativity, and financial performance in Vietnamese small and medium enterprises (SMEs). Based on the resource-based view and dynamic capabilities view, we collected cross-sectiona...

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Detalles Bibliográficos
Autores principales: Nguyen, Phuong Ngoc-Duy, Mai, Khuong Ngoc, Le, Thu-Hang
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10560046/
https://www.ncbi.nlm.nih.gov/pubmed/37810072
http://dx.doi.org/10.1016/j.heliyon.2023.e20354
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author Nguyen, Phuong Ngoc-Duy
Mai, Khuong Ngoc
Le, Thu-Hang
author_facet Nguyen, Phuong Ngoc-Duy
Mai, Khuong Ngoc
Le, Thu-Hang
author_sort Nguyen, Phuong Ngoc-Duy
collection PubMed
description This study examines the relationships between the inside-out and outside-in perspectives of strategists, organizational creativity, and financial performance in Vietnamese small and medium enterprises (SMEs). Based on the resource-based view and dynamic capabilities view, we collected cross-sectional data from 382 managers at all levels of Vietnamese SMEs. The study employed partial least squares structural equation modeling. The findings confirm that the inside-out perspective positively affects organizational creativity but has a negative impact on financial performance. Conversely, the outside-in perspective positively affects both organizational creativity and financial performance. Additionally, the study reveals that organizational creativity positively affects financial performance and acts as a mediator between both perspectives and financial performance. Thus, the study suggests that SMEs can benefit from adopting an outside-in perspective to enhance both their organizational creativity and financial performance. Overall, the study contributes to the literature on the cognitive school of strategic management in SMEs.
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spelling pubmed-105600462023-10-08 Strategic perspectives, creativity, and financial performance in Vietnamese SMEs Nguyen, Phuong Ngoc-Duy Mai, Khuong Ngoc Le, Thu-Hang Heliyon Research Article This study examines the relationships between the inside-out and outside-in perspectives of strategists, organizational creativity, and financial performance in Vietnamese small and medium enterprises (SMEs). Based on the resource-based view and dynamic capabilities view, we collected cross-sectional data from 382 managers at all levels of Vietnamese SMEs. The study employed partial least squares structural equation modeling. The findings confirm that the inside-out perspective positively affects organizational creativity but has a negative impact on financial performance. Conversely, the outside-in perspective positively affects both organizational creativity and financial performance. Additionally, the study reveals that organizational creativity positively affects financial performance and acts as a mediator between both perspectives and financial performance. Thus, the study suggests that SMEs can benefit from adopting an outside-in perspective to enhance both their organizational creativity and financial performance. Overall, the study contributes to the literature on the cognitive school of strategic management in SMEs. Elsevier 2023-09-21 /pmc/articles/PMC10560046/ /pubmed/37810072 http://dx.doi.org/10.1016/j.heliyon.2023.e20354 Text en © 2023 The Authors https://creativecommons.org/licenses/by/4.0/This is an open access article under the CC BY license (http://creativecommons.org/licenses/by/4.0/).
spellingShingle Research Article
Nguyen, Phuong Ngoc-Duy
Mai, Khuong Ngoc
Le, Thu-Hang
Strategic perspectives, creativity, and financial performance in Vietnamese SMEs
title Strategic perspectives, creativity, and financial performance in Vietnamese SMEs
title_full Strategic perspectives, creativity, and financial performance in Vietnamese SMEs
title_fullStr Strategic perspectives, creativity, and financial performance in Vietnamese SMEs
title_full_unstemmed Strategic perspectives, creativity, and financial performance in Vietnamese SMEs
title_short Strategic perspectives, creativity, and financial performance in Vietnamese SMEs
title_sort strategic perspectives, creativity, and financial performance in vietnamese smes
topic Research Article
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10560046/
https://www.ncbi.nlm.nih.gov/pubmed/37810072
http://dx.doi.org/10.1016/j.heliyon.2023.e20354
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