Cargando…
Effect of negative emotions in consumption during the COVID-19 pandemic: A study from Peru
The research examines the negative consumer emotions generated by the perception of social networks or traditional media with consumer behavior during the covid_19 pandemic. The study was developed in Peru with a sample of 220 consumers; the design is quantitative and structural equations were used...
| Autores principales: | , , , , , |
|---|---|
| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Public Library of Science
2023
|
| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10624281/ https://www.ncbi.nlm.nih.gov/pubmed/37922299 http://dx.doi.org/10.1371/journal.pone.0293932 |