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Cross-cultural validation of the Chinese cultural value scale in tourism

This study aims to validate the Chinese Cultural Value Scale in Tourism (CCV-T) across cultures, using a sample of 405 Australian tourists. Through the application of Confirmatory Composite Analysis (CCA) within Partial Least Squares Structural Equation Modelling (PLS-SEM), the study demonstrates th...

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Detalles Bibliográficos
Autores principales:	Huang, Songshan (Sam), Xu, Jian, Wang, Jin
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	Elsevier 2023
Materias:	Research Article
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10696108/ http://dx.doi.org/10.1016/j.heliyon.2023.e22474

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