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Patterns of sports sponsorship by gambling, alcohol and food companies: an Internet survey

BACKGROUND: Sports sponsorship is a significant marketing tool. As such, it can promote products that pose risks to health (eg, high fat and high sugar foods) or it can promote health-supporting products (eg, sporting equipment and services). However, there is a lack of data on the proportion of spo...

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Detalles Bibliográficos
Autores principales: Maher, Anthony, Wilson, Nick, Signal, Louise, Thomson, George
Formato: Texto
Lenguaje:English
Publicado: BioMed Central 2006
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC1459130/
https://www.ncbi.nlm.nih.gov/pubmed/16608525
http://dx.doi.org/10.1186/1471-2458-6-95