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The Effect of Real-World Personal Familiarity on the Speed of Face Information Processing

BACKGROUND: Previous studies have explored the effects of familiarity on various kinds of visual face judgments, yet the role of familiarity in face processing is not fully understood. Across different face judgments and stimulus sets, the data is equivocal as to whether or not familiarity impacts r...

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Detalles Bibliográficos
Autores principales: Balas, Benjamin, Cox, David, Conwell, Erin
Formato: Texto
Lenguaje:English
Publicado: Public Library of Science 2007
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC2074890/
https://www.ncbi.nlm.nih.gov/pubmed/18030351
http://dx.doi.org/10.1371/journal.pone.0001223
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author Balas, Benjamin
Cox, David
Conwell, Erin
author_facet Balas, Benjamin
Cox, David
Conwell, Erin
author_sort Balas, Benjamin
collection PubMed
description BACKGROUND: Previous studies have explored the effects of familiarity on various kinds of visual face judgments, yet the role of familiarity in face processing is not fully understood. Across different face judgments and stimulus sets, the data is equivocal as to whether or not familiarity impacts recognition processes. METHODOLOGY/PRINCIPAL FINDINGS: Here, we examine the effect of real-world personal familiarity in three simple delayed-match-to-sample tasks in which subjects were required to match faces on the basis of orientation (upright v. inverted), gender and identity. We find that subjects had a significant speed advantage with familiar faces in all three tasks, with large effects for the gender and identity matching tasks. CONCLUSION/SIGNIFICANCE: Our data indicates that real-world experience with a face exerts a powerful influence on face processing in tasks where identity information is irrelevant, even in tasks that could in principle be solved via low-level cues. These results underscore the importance of experience in shaping visual recognition processes.
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spelling pubmed-20748902007-11-21 The Effect of Real-World Personal Familiarity on the Speed of Face Information Processing Balas, Benjamin Cox, David Conwell, Erin PLoS One Research Article BACKGROUND: Previous studies have explored the effects of familiarity on various kinds of visual face judgments, yet the role of familiarity in face processing is not fully understood. Across different face judgments and stimulus sets, the data is equivocal as to whether or not familiarity impacts recognition processes. METHODOLOGY/PRINCIPAL FINDINGS: Here, we examine the effect of real-world personal familiarity in three simple delayed-match-to-sample tasks in which subjects were required to match faces on the basis of orientation (upright v. inverted), gender and identity. We find that subjects had a significant speed advantage with familiar faces in all three tasks, with large effects for the gender and identity matching tasks. CONCLUSION/SIGNIFICANCE: Our data indicates that real-world experience with a face exerts a powerful influence on face processing in tasks where identity information is irrelevant, even in tasks that could in principle be solved via low-level cues. These results underscore the importance of experience in shaping visual recognition processes. Public Library of Science 2007-11-21 /pmc/articles/PMC2074890/ /pubmed/18030351 http://dx.doi.org/10.1371/journal.pone.0001223 Text en Balas et al. http://creativecommons.org/licenses/by/4.0/ This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are properly credited.
spellingShingle Research Article
Balas, Benjamin
Cox, David
Conwell, Erin
The Effect of Real-World Personal Familiarity on the Speed of Face Information Processing
title The Effect of Real-World Personal Familiarity on the Speed of Face Information Processing
title_full The Effect of Real-World Personal Familiarity on the Speed of Face Information Processing
title_fullStr The Effect of Real-World Personal Familiarity on the Speed of Face Information Processing
title_full_unstemmed The Effect of Real-World Personal Familiarity on the Speed of Face Information Processing
title_short The Effect of Real-World Personal Familiarity on the Speed of Face Information Processing
title_sort effect of real-world personal familiarity on the speed of face information processing
topic Research Article
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC2074890/
https://www.ncbi.nlm.nih.gov/pubmed/18030351
http://dx.doi.org/10.1371/journal.pone.0001223
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