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What Defines an Effective Anti-Tobacco TV Advertisement? A Pilot Study among Greek Adolescents

As the Framework Convention on Tobacco Control (FCTC) calls for public health awareness on tobacco use, mass media campaigns should be appropriately designed so as to maximize their effectiveness. In this methodological pilot study, 95 Greek adolescents (mean age 15 ± 1.8 years), were shown seven di...

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Detalles Bibliográficos
Autores principales:	Vardavas, Constantine I., Symvoulakis, Emmanouil K., Connolly, Gregory N., Patelarou, Evridiki, Lionis, Christos
Formato:	Texto
Lenguaje:	English
Publicado:	Molecular Diversity Preservation International (MDPI) 2010
Materias:	Article
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC2819777/ https://www.ncbi.nlm.nih.gov/pubmed/20195434 http://dx.doi.org/10.3390/ijerph7010078

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