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Putting Like a Pro: The Role of Positive Contagion in Golf Performance and Perception
Many amateur athletes believe that using a professional athlete's equipment can improve their performance. Such equipment can be said to be affected with positive contagion, which refers to the belief of transference of beneficial properties between animate persons/objects to previously neutral...
| Autores principales: | , , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Public Library of Science
2011
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3197590/ https://www.ncbi.nlm.nih.gov/pubmed/22028804 http://dx.doi.org/10.1371/journal.pone.0026016 |