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Positive Interaction of Social Comparison and Personal Responsibility for Outcomes
We formulate and test a model that allows sharp separation between two different ways in which environment affects evaluation of outcomes, by comparing social vs. private and personal responsibility vs. chance. In the experiment, subjects chose between two lotteries, one low-risk and one high-risk....
Autores principales: | , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Frontiers Research Foundation
2012
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3283894/ https://www.ncbi.nlm.nih.gov/pubmed/22371706 http://dx.doi.org/10.3389/fpsyg.2012.00025 |
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author | Grygolec, Jaroslaw Coricelli, Giorgio Rustichini, Aldo |
author_facet | Grygolec, Jaroslaw Coricelli, Giorgio Rustichini, Aldo |
author_sort | Grygolec, Jaroslaw |
collection | PubMed |
description | We formulate and test a model that allows sharp separation between two different ways in which environment affects evaluation of outcomes, by comparing social vs. private and personal responsibility vs. chance. In the experiment, subjects chose between two lotteries, one low-risk and one high-risk. They could then observe the outcomes. By varying the environment between private (they could observe the outcome of the chosen lottery and the outcome of the lottery they had not chosen) and social (they could observe the outcome of the lottery chosen by another subject) we can differentiate the response and brain activity following the feedback in social and private settings. The evidence suggests that envy and pride are significant motives driving decisions and outcomes evaluation, stronger than private emotions like regret and rejoice, with ventral striatum playing a key role. When we focus on the outcome evaluation stage we demonstrate that BOLD signal in ventral striatum is increasing in the difference between obtained and counterfactual payoffs. For a given difference in payoffs, striatal responses are more pronounced in social than in private environment. Moreover, a positive interaction (complementarity) between social comparison and personal responsibility is reflected in the pattern of activity in the ventral striatum. At decision stage we observe getting ahead of the Joneses effect in ventral striatum with subjective value of risk larger in social than in private environment. |
format | Online Article Text |
id | pubmed-3283894 |
institution | National Center for Biotechnology Information |
language | English |
publishDate | 2012 |
publisher | Frontiers Research Foundation |
record_format | MEDLINE/PubMed |
spelling | pubmed-32838942012-02-27 Positive Interaction of Social Comparison and Personal Responsibility for Outcomes Grygolec, Jaroslaw Coricelli, Giorgio Rustichini, Aldo Front Psychol Psychology We formulate and test a model that allows sharp separation between two different ways in which environment affects evaluation of outcomes, by comparing social vs. private and personal responsibility vs. chance. In the experiment, subjects chose between two lotteries, one low-risk and one high-risk. They could then observe the outcomes. By varying the environment between private (they could observe the outcome of the chosen lottery and the outcome of the lottery they had not chosen) and social (they could observe the outcome of the lottery chosen by another subject) we can differentiate the response and brain activity following the feedback in social and private settings. The evidence suggests that envy and pride are significant motives driving decisions and outcomes evaluation, stronger than private emotions like regret and rejoice, with ventral striatum playing a key role. When we focus on the outcome evaluation stage we demonstrate that BOLD signal in ventral striatum is increasing in the difference between obtained and counterfactual payoffs. For a given difference in payoffs, striatal responses are more pronounced in social than in private environment. Moreover, a positive interaction (complementarity) between social comparison and personal responsibility is reflected in the pattern of activity in the ventral striatum. At decision stage we observe getting ahead of the Joneses effect in ventral striatum with subjective value of risk larger in social than in private environment. Frontiers Research Foundation 2012-02-22 /pmc/articles/PMC3283894/ /pubmed/22371706 http://dx.doi.org/10.3389/fpsyg.2012.00025 Text en Copyright © 2012 Grygolec, Coricelli and Rustichini. http://www.frontiersin.org/licenseagreement This is an open-access article distributed under the terms of the Creative Commons Attribution Non Commercial License, which permits non-commercial use, distribution, and reproduction in other forums, provided the original authors and source are credited. |
spellingShingle | Psychology Grygolec, Jaroslaw Coricelli, Giorgio Rustichini, Aldo Positive Interaction of Social Comparison and Personal Responsibility for Outcomes |
title | Positive Interaction of Social Comparison and Personal Responsibility for Outcomes |
title_full | Positive Interaction of Social Comparison and Personal Responsibility for Outcomes |
title_fullStr | Positive Interaction of Social Comparison and Personal Responsibility for Outcomes |
title_full_unstemmed | Positive Interaction of Social Comparison and Personal Responsibility for Outcomes |
title_short | Positive Interaction of Social Comparison and Personal Responsibility for Outcomes |
title_sort | positive interaction of social comparison and personal responsibility for outcomes |
topic | Psychology |
url | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3283894/ https://www.ncbi.nlm.nih.gov/pubmed/22371706 http://dx.doi.org/10.3389/fpsyg.2012.00025 |
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