Development of the Tobacco Tactics logo: From thumb prints to press

BACKGROUND: The purpose of this study was to describe the development and evaluation of the image-based Veterans Affairs (VA) Tobacco Tactics program logo and campaign character using principles of social marketing. METHODS: Four cross-sectional surveys with open- and closed-ended questions were use...

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Detalles Bibliográficos
Autores principales: Ewing, Lee A, Karvonen-Gutierrez, Carrie A, Noonan, Devon, Duffy, Sonia A
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BioMed Central 2012
Materias:
Research
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3464712/
https://www.ncbi.nlm.nih.gov/pubmed/22515268
http://dx.doi.org/10.1186/1617-9625-10-6

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3464712/
https://www.ncbi.nlm.nih.gov/pubmed/22515268
http://dx.doi.org/10.1186/1617-9625-10-6

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