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The Effect of Price Reduction on Salad Bar Purchases at a Corporate Cafeteria

The objective of this study was to determine the effect of a price reduction on salad bar purchases in a corporate cafeteria. We reduced the price of salad bar purchases by 50% during March 2012 and analyzed sales data by month for February through June 2012. We also conducted an anonymous survey. S...

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Detalles Bibliográficos
Autores principales: Kottke, Thomas E., Pronk, Nicolaas P., Katz, Abigail S., Tillema, Juliana O., Flottemesch, Thomas J.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Centers for Disease Control and Prevention 2013
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3604798/
https://www.ncbi.nlm.nih.gov/pubmed/23428084
http://dx.doi.org/10.5888/pcd10.120214