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How Television Fast Food Marketing Aimed at Children Compares with Adult Advertisements

OBJECTIVES: Quick service restaurant (QSR) television advertisements for children’s meals were compared with adult advertisements from the same companies to assess whether self-regulatory pledges for food advertisements to children had been implemented. METHODS: All nationally televised advertisemen...

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Detalles Bibliográficos
Autores principales: Bernhardt, Amy M., Wilking, Cara, Adachi-Mejia, Anna M., Bergamini, Elaina, Marijnissen, Jill, Sargent, James D.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2013
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3756061/
https://www.ncbi.nlm.nih.gov/pubmed/24015250
http://dx.doi.org/10.1371/journal.pone.0072479

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