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Are implicit motives revealed in mere words? Testing the marker-word hypothesis with computer-based text analysis
Traditionally, implicit motives (i.e., non-conscious preferences for specific classes of incentives) are assessed through semantic coding of imaginative stories. The present research tested the marker-word hypothesis, which states that implicit motives are reflected in the frequencies of specific wo...
Autor principal: | Schultheiss, Oliver C. |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Frontiers Media S.A.
2013
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3797396/ https://www.ncbi.nlm.nih.gov/pubmed/24137149 http://dx.doi.org/10.3389/fpsyg.2013.00748 |
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