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The speakers’ bureau system: a form of peer selling
ABSTRACT: In the speakers’ bureau system, physicians are recruited and trained by pharmaceutical, biotechnology, and medical device companies to deliver information about products to other physicians, in exchange for a fee. Using publicly available disclosures, we assessed the thesis that speakers’...
Autores principales: | , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Open Medicine Publications, Inc.
2013
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3863750/ https://www.ncbi.nlm.nih.gov/pubmed/24348883 |
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author | Reid, Lynette Herder, Matthew |
author_facet | Reid, Lynette Herder, Matthew |
author_sort | Reid, Lynette |
collection | PubMed |
description | ABSTRACT: In the speakers’ bureau system, physicians are recruited and trained by pharmaceutical, biotechnology, and medical device companies to deliver information about products to other physicians, in exchange for a fee. Using publicly available disclosures, we assessed the thesis that speakers’ bureau involvement is not a feature of academic medicine in Canada, by estimating the prevalence of participation in speakers’ bureaus among Canadian faculty in one medical specialty, cardiology. We analyzed the relevant features of an actual contract made public by the physician addressee and applied the Canadian Medical Association (CMA) guidelines on physician–industry relations to participation in a speakers’ bureau. We argue that speakers’ bureau participation constitutes a form of peer selling that should be understood to contravene the prohibition on product endorsement in the CMA Code of Ethics. Academic medical institutions, in conjunction with regulatory colleges, should continue and strengthen their policies to address participation in speakers’ bureaus. |
format | Online Article Text |
id | pubmed-3863750 |
institution | National Center for Biotechnology Information |
language | English |
publishDate | 2013 |
publisher | Open Medicine Publications, Inc. |
record_format | MEDLINE/PubMed |
spelling | pubmed-38637502013-12-16 The speakers’ bureau system: a form of peer selling Reid, Lynette Herder, Matthew Open Med Analysis and Comment ABSTRACT: In the speakers’ bureau system, physicians are recruited and trained by pharmaceutical, biotechnology, and medical device companies to deliver information about products to other physicians, in exchange for a fee. Using publicly available disclosures, we assessed the thesis that speakers’ bureau involvement is not a feature of academic medicine in Canada, by estimating the prevalence of participation in speakers’ bureaus among Canadian faculty in one medical specialty, cardiology. We analyzed the relevant features of an actual contract made public by the physician addressee and applied the Canadian Medical Association (CMA) guidelines on physician–industry relations to participation in a speakers’ bureau. We argue that speakers’ bureau participation constitutes a form of peer selling that should be understood to contravene the prohibition on product endorsement in the CMA Code of Ethics. Academic medical institutions, in conjunction with regulatory colleges, should continue and strengthen their policies to address participation in speakers’ bureaus. Open Medicine Publications, Inc. 2013-04-02 /pmc/articles/PMC3863750/ /pubmed/24348883 Text en http://creativecommons.org/licenses/by-nc-sa/2.5/ca/ Open Medicine applies the Creative Commons Attribution Share Alike License, which means that anyone is able to freely copy, download, reprint, reuse, distribute, display or perform this work and that authors retain copyright of their work. Any derivative use of this work must be distributed only under a license identical to this one and must be attributed to the authors. Any of these conditions can be waived with permission from the copyright holder. These conditions do not negate or supersede Fair Use laws in any country. |
spellingShingle | Analysis and Comment Reid, Lynette Herder, Matthew The speakers’ bureau system: a form of peer selling |
title | The speakers’ bureau system: a form of peer selling |
title_full | The speakers’ bureau system: a form of peer selling |
title_fullStr | The speakers’ bureau system: a form of peer selling |
title_full_unstemmed | The speakers’ bureau system: a form of peer selling |
title_short | The speakers’ bureau system: a form of peer selling |
title_sort | speakers’ bureau system: a form of peer selling |
topic | Analysis and Comment |
url | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3863750/ https://www.ncbi.nlm.nih.gov/pubmed/24348883 |
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