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The speakers’ bureau system: a form of peer selling

ABSTRACT: In the speakers’ bureau system, physicians are recruited and trained by pharmaceutical, biotechnology, and medical device companies to deliver information about products to other physicians, in exchange for a fee. Using publicly available disclosures, we assessed the thesis that speakers’...

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Detalles Bibliográficos
Autores principales: Reid, Lynette, Herder, Matthew
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Open Medicine Publications, Inc. 2013
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3863750/
https://www.ncbi.nlm.nih.gov/pubmed/24348883
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author Reid, Lynette
Herder, Matthew
author_facet Reid, Lynette
Herder, Matthew
author_sort Reid, Lynette
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description ABSTRACT: In the speakers’ bureau system, physicians are recruited and trained by pharmaceutical, biotechnology, and medical device companies to deliver information about products to other physicians, in exchange for a fee. Using publicly available disclosures, we assessed the thesis that speakers’ bureau involvement is not a feature of academic medicine in Canada, by estimating the prevalence of participation in speakers’ bureaus among Canadian faculty in one medical specialty, cardiology. We analyzed the relevant features of an actual contract made public by the physician addressee and applied the Canadian Medical Association (CMA) guidelines on physician–industry relations to participation in a speakers’ bureau. We argue that speakers’ bureau participation constitutes a form of peer selling that should be understood to contravene the prohibition on product endorsement in the CMA Code of Ethics. Academic medical institutions, in conjunction with regulatory colleges, should continue and strengthen their policies to address participation in speakers’ bureaus.
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spelling pubmed-38637502013-12-16 The speakers’ bureau system: a form of peer selling Reid, Lynette Herder, Matthew Open Med Analysis and Comment ABSTRACT: In the speakers’ bureau system, physicians are recruited and trained by pharmaceutical, biotechnology, and medical device companies to deliver information about products to other physicians, in exchange for a fee. Using publicly available disclosures, we assessed the thesis that speakers’ bureau involvement is not a feature of academic medicine in Canada, by estimating the prevalence of participation in speakers’ bureaus among Canadian faculty in one medical specialty, cardiology. We analyzed the relevant features of an actual contract made public by the physician addressee and applied the Canadian Medical Association (CMA) guidelines on physician–industry relations to participation in a speakers’ bureau. We argue that speakers’ bureau participation constitutes a form of peer selling that should be understood to contravene the prohibition on product endorsement in the CMA Code of Ethics. Academic medical institutions, in conjunction with regulatory colleges, should continue and strengthen their policies to address participation in speakers’ bureaus. Open Medicine Publications, Inc. 2013-04-02 /pmc/articles/PMC3863750/ /pubmed/24348883 Text en http://creativecommons.org/licenses/by-nc-sa/2.5/ca/ Open Medicine applies the Creative Commons Attribution Share Alike License, which means that anyone is able to freely copy, download, reprint, reuse, distribute, display or perform this work and that authors retain copyright of their work. Any derivative use of this work must be distributed only under a license identical to this one and must be attributed to the authors. Any of these conditions can be waived with permission from the copyright holder. These conditions do not negate or supersede Fair Use laws in any country.
spellingShingle Analysis and Comment
Reid, Lynette
Herder, Matthew
The speakers’ bureau system: a form of peer selling
title The speakers’ bureau system: a form of peer selling
title_full The speakers’ bureau system: a form of peer selling
title_fullStr The speakers’ bureau system: a form of peer selling
title_full_unstemmed The speakers’ bureau system: a form of peer selling
title_short The speakers’ bureau system: a form of peer selling
title_sort speakers’ bureau system: a form of peer selling
topic Analysis and Comment
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3863750/
https://www.ncbi.nlm.nih.gov/pubmed/24348883
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