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Marketing ‘less harmful, low-tar’ cigarettes is a key strategy of the industry to counter tobacco control in China

While the ‘low-tar’ scheme has been widely recognised as a misleading tactic used by the tobacco industry to deceive the public about the true risks of cigarette smoking, a similar campaign using the slogan of ‘less harmful, low tar’ was launched by the Chinese tobacco industry, that is, State Tobac...

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Detalles Bibliográficos
Autor principal: Yang, Gonghuan
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BMJ Publishing Group 2014
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3933165/
https://www.ncbi.nlm.nih.gov/pubmed/23349230
http://dx.doi.org/10.1136/tobaccocontrol-2012-050691