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Nudging children towards whole wheat bread: a field experiment on the influence of fun bread roll shape on breakfast consumption
BACKGROUND: Many children do not eat enough whole grains, which may have negative health consequences. Intervention research is increasingly focusing on nudging as a way to influence food choices by affecting unconscious behavioural processes. The aim of this field study was to examine whether the s...
Autores principales: | van Kleef, Ellen, Vrijhof, Milou, Polet, Ilse A, Vingerhoeds, Monique H, de Wijk, René A |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
BioMed Central
2014
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4162963/ https://www.ncbi.nlm.nih.gov/pubmed/25181935 http://dx.doi.org/10.1186/1471-2458-14-906 |
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