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The relevance of netnography to the harness of Romanian health care electronic word-of-mouth

Abstract Nowadays, consumers use the computer mediated communication to make purchase decisions on a large variety of products and services. Since health care services are archetypal by nature, consumers in this field are one of the most encountered users of electronic word-of-mouth. The objective o...

সম্পূর্ণ বিবরণ

গ্রন্থ-পঞ্জীর বিবরন
প্রধান লেখক: Bratucu, R, Gheorghe, IR, Radu, A, Purcarea, VL
বিন্যাস: Online প্রবন্ধ পাঠ‍্য
ভাষা:English
প্রকাশিত: Carol Davila University Press 2014
বিষয়গুলি:
অনলাইন ব্যবহার করুন:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4233439/
https://www.ncbi.nlm.nih.gov/pubmed/25408755