Cargando…

Beyond Traditional Advertisements: Leveraging Facebook’s Social Structures for Research Recruitment

BACKGROUND: Obtaining access to a demographically and geographically diverse sample for health-related research can be costly and time consuming. Previous studies have reported mixed results regarding the potential of using social media-based advertisements to overcome these challenges. OBJECTIVE: O...

Descripción completa

Detalles Bibliográficos
Autores principales:	Valdez, Rupa S, Guterbock, Thomas M, Thompson, Morgan J, Reilly, Jeremiah D, Menefee, Hannah K, Bennici, Maria S, Williams, Ishan C, Rexrode, Deborah L
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	JMIR Publications Inc. 2014
Materias:	Original Paper
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4259909/ https://www.ncbi.nlm.nih.gov/pubmed/25348050 http://dx.doi.org/10.2196/jmir.3786

Ejemplares similares

Mechanisms of Communicating Health Information Through Facebook: Implications for Consumer Health Information Technology Design
por: Menefee, Hannah K, et al.
Publicado: (2016)

Beyond Traditional Newspaper Advertisement: Leveraging Facebook-Targeted Advertisement to Recruit Long-Term Smokers for Research
por: Carter-Harris, Lisa, et al.
Publicado: (2016)

Characterizing Awareness of Schizophrenia Among Facebook Users by Leveraging Facebook Advertisement Estimates
por: Saha, Koustuv, et al.
Publicado: (2017)

Facebook® Advertising For Dummies®
por: Dunay, Paul
Publicado: (2010)

Facebook marketing: leveraging Facebook for your marketing campaigns
por: Carter, Brian, et al.
Publicado: (2012)

Social Networking Versus Facebook Advertising to Recruit Survey Respondents: A Quasi-Experimental Study
por: Gilligan, Conor, et al.
Publicado: (2014)

The Use of Facebook Advertising to Recruit Healthy Elderly People for a Clinical Trial: Baseline Metrics
por: Cowie, Julie M, et al.
Publicado: (2018)

Reaching Those At Risk for Psychiatric Disorders and Suicidal Ideation: Facebook Advertisements to Recruit Military Veterans
por: Teo, Alan R, et al.
Publicado: (2018)

Using Facebook Advertising to Recruit Representative Samples: Feasibility Assessment of a Cross-Sectional Survey
por: Shaver, Lance Garrett, et al.
Publicado: (2019)

Using Facebook for Large-Scale Online Randomized Clinical Trial Recruitment: Effective Advertising Strategies
por: Akers, Laura, et al.
Publicado: (2018)

Characterizing low effort responding among young African adults recruited via Facebook advertising
por: Olamijuwon, Emmanuel Olawale
Publicado: (2021)

Health advertising on Facebook: Privacy and policy considerations
por: Downing, Andrea, et al.
Publicado: (2022)

Using different Facebook advertisements to recruit men for an online mental health study: Engagement and selection bias
por: Choi, Isabella, et al.
Publicado: (2017)

Correction: Reaching Those At Risk for Psychiatric Disorders and Suicidal Ideation: Facebook Advertisements to Recruit Military Veterans
por: R Teo, Alan, et al.
Publicado: (2019)

Communication strategies for designing Facebook advertising campaigns to recruit rural participants to develop healthcare delivery interventions
por: Flood-Grady, Elizabeth, et al.
Publicado: (2020)

Youth Study Recruitment Using Paid Advertising on Instagram, Snapchat, and Facebook: Cross-Sectional Survey Study
por: Ford, Kelsey Lynett, et al.
Publicado: (2019)

The Effectiveness Of Social Media (Facebook) Compared With More Traditional Advertising Methods for Recruiting Eligible Participants To Health Research Studies: A Randomized, Controlled Clinical Trial
por: Frandsen, Mai, et al.
Publicado: (2016)

Monitoring of the Venezuelan exodus through Facebook’s advertising platform
por: Palotti, Joao, et al.
Publicado: (2020)

User-Driven Comments on a Facebook Advertisement Recruiting Canadian Parents in a Study on Immunization: Content Analysis
por: Tustin, Jordan Lee, et al.
Publicado: (2018)

Cost and Effectiveness of Using Facebook Advertising to Recruit Young Women for Research: PREFER (Contraceptive Preferences Study) Experience
por: McCarthy, Edwina, et al.
Publicado: (2019)

Targeted Facebook Advertising is a Novel and Effective Method of Recruiting Participants into a Human Papillomavirus Vaccine Effectiveness Study
por: Subasinghe, Asvini K, et al.
Publicado: (2016)

Correction: Monitoring of the Venezuelan exodus through Facebook’s advertising platform
por: Palotti, Joao, et al.
Publicado: (2020)

Recruiting Hard-to-Reach Populations for Survey Research: Using Facebook and Instagram Advertisements and In-Person Intercept in LGBT Bars and Nightclubs to Recruit LGBT Young Adults
por: Guillory, Jamie, et al.
Publicado: (2018)

Beyond Advertising
por: Wind, Yoram
Publicado: (2016)

Using the Facebook Advertisement Platform to Recruit Chinese, Korean, and Latinx Cancer Survivors for Psychosocial Research: Web-Based Survey Study
por: Tsai, William, et al.
Publicado: (2019)

Facebook Advertising for Disseminating Early Psychosis Education to the Chinese-Speaking General Public
por: Woo, Benjamin K.P.
Publicado: (2019)

Using Facebook Advertisements for Women’s Health Research: Methodology and Outcomes of an Observational Study
por: Farr, Deeonna E, et al.
Publicado: (2022)

Mapping urban socioeconomic inequalities in developing countries through Facebook advertising data
por: Piaggesi, Simone, et al.
Publicado: (2022)

Facebook for recruiting Spanish- and English-speaking smokers()
por: Bunge, Eduardo L., et al.
Publicado: (2019)

Facebook Advertising Across an Engagement Spectrum: A Case Example for Public Health Communication
por: Platt, Tevah, et al.
Publicado: (2016)

Impact of Facebook and Newspaper Advertising on Sales: A Comparative Study of Online and Print Media
por: Lin, Yushan, et al.
Publicado: (2021)

Reaching Populations at Risk for HIV Through Targeted Facebook Advertisements: Cost-Consequence Analysis
por: Hanna, John J, et al.
Publicado: (2023)

Using Facebook advertising data to describe the socio-economic situation of Syrian refugees in Lebanon
por: Fatehkia, Masoomali, et al.
Publicado: (2022)

The potential of Facebook advertising data for understanding flows of people from Ukraine to the European Union
por: Minora, Umberto, et al.
Publicado: (2022)

Online Health Monitoring using Facebook Advertisement Audience Estimates in the United States: Evaluation Study
por: Mejova, Yelena, et al.
Publicado: (2018)

Can Facebook Be Used for Research? Experiences Using Facebook to Recruit Pregnant Women for a Randomized Controlled Trial
por: Adam, Laura M, et al.
Publicado: (2016)

Attracting Users to Online Health Communities: Analysis of LungCancer.net’s Facebook Advertisement Campaign Data
por: Horrell, Lindsey N, et al.
Publicado: (2019)

The use of monomodal and multimodal metaphors in advertising Jordanian and American food products on Facebook: A comparative study
por: Jahameh, Haifaa, et al.
Publicado: (2023)

Recruitment and retention of young adult veteran drinkers using Facebook
por: Pedersen, Eric R., et al.
Publicado: (2017)

Recruiting for health, medical or psychosocial research using Facebook: Systematic review
por: Thornton, Louise, et al.
Publicado: (2016)

Cannot write session to /tmp/vufind_sessions/sess_q5ddqr4mea3q17ad9fir19qu93