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The Tell-Tale Look: Viewing Time, Preferences, and Prices
Even the simplest choices can prompt decision-makers to balance their preferences against other, more pragmatic considerations like price. Thus, discerning people’s preferences from their decisions creates theoretical, empirical, and practical challenges. The current paper addresses these challenges...
Autores principales: | Gunia, Brian C., Murnighan, J. Keith |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Public Library of Science
2015
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4291227/ https://www.ncbi.nlm.nih.gov/pubmed/25581382 http://dx.doi.org/10.1371/journal.pone.0117137 |
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