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Impact of the removal of light and mild descriptors from cigarette packages in Ontario, Canada: Switching to “light replacement” brand variants(,)

OBJECTIVE: This study assessed cessation and brand switching among smokers in Ontario, Canada after tobacco companies’ voluntary removal of ‘light’ and ‘mild’ descriptors from cigarette packages. METHOD: We analyzed longitudinal data on brand preference and cessation from a cohort of smokers (n = 63...

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Detalles Bibliográficos
Autores principales:	Cohen, Joanna E., Yang, Jingyan, Donaldson, Elisabeth A.
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	2014
Materias:	Article
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4340068/ https://www.ncbi.nlm.nih.gov/pubmed/25224153 http://dx.doi.org/10.1016/j.ypmed.2014.08.037

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