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Everything’s Relative? Relative Differences in Processing Fluency and the Effects on Liking
Explanations of aesthetic pleasure based on processing fluency have shown that ease-of-processing fosters liking. What is less clear, however, is how processing fluency arises. Does it arise from a relative comparison among the stimuli presented in the experiment? Or does it arise from a comparison...
| Autores principales: | , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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Public Library of Science
2015
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4545584/ https://www.ncbi.nlm.nih.gov/pubmed/26288314 http://dx.doi.org/10.1371/journal.pone.0135944 |