Cargando…
Evidence for surprise minimization over value maximization in choice behavior
Classical economic models are predicated on the idea that the ultimate aim of choice is to maximize utility or reward. In contrast, an alternative perspective highlights the fact that adaptive behavior requires agents’ to model their environment and minimize surprise about the states they frequent....
Autores principales: | , , , , , |
---|---|
Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Nature Publishing Group
2015
|
Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4643240/ https://www.ncbi.nlm.nih.gov/pubmed/26564686 http://dx.doi.org/10.1038/srep16575 |
_version_ | 1782400495156985856 |
---|---|
author | Schwartenbeck, Philipp FitzGerald, Thomas H. B. Mathys, Christoph Dolan, Ray Kronbichler, Martin Friston, Karl |
author_facet | Schwartenbeck, Philipp FitzGerald, Thomas H. B. Mathys, Christoph Dolan, Ray Kronbichler, Martin Friston, Karl |
author_sort | Schwartenbeck, Philipp |
collection | PubMed |
description | Classical economic models are predicated on the idea that the ultimate aim of choice is to maximize utility or reward. In contrast, an alternative perspective highlights the fact that adaptive behavior requires agents’ to model their environment and minimize surprise about the states they frequent. We propose that choice behavior can be more accurately accounted for by surprise minimization compared to reward or utility maximization alone. Minimizing surprise makes a prediction at variance with expected utility models; namely, that in addition to attaining valuable states, agents attempt to maximize the entropy over outcomes and thus ‘keep their options open’. We tested this prediction using a simple binary choice paradigm and show that human decision-making is better explained by surprise minimization compared to utility maximization. Furthermore, we replicated this entropy-seeking behavior in a control task with no explicit utilities. These findings highlight a limitation of purely economic motivations in explaining choice behavior and instead emphasize the importance of belief-based motivations. |
format | Online Article Text |
id | pubmed-4643240 |
institution | National Center for Biotechnology Information |
language | English |
publishDate | 2015 |
publisher | Nature Publishing Group |
record_format | MEDLINE/PubMed |
spelling | pubmed-46432402015-11-20 Evidence for surprise minimization over value maximization in choice behavior Schwartenbeck, Philipp FitzGerald, Thomas H. B. Mathys, Christoph Dolan, Ray Kronbichler, Martin Friston, Karl Sci Rep Article Classical economic models are predicated on the idea that the ultimate aim of choice is to maximize utility or reward. In contrast, an alternative perspective highlights the fact that adaptive behavior requires agents’ to model their environment and minimize surprise about the states they frequent. We propose that choice behavior can be more accurately accounted for by surprise minimization compared to reward or utility maximization alone. Minimizing surprise makes a prediction at variance with expected utility models; namely, that in addition to attaining valuable states, agents attempt to maximize the entropy over outcomes and thus ‘keep their options open’. We tested this prediction using a simple binary choice paradigm and show that human decision-making is better explained by surprise minimization compared to utility maximization. Furthermore, we replicated this entropy-seeking behavior in a control task with no explicit utilities. These findings highlight a limitation of purely economic motivations in explaining choice behavior and instead emphasize the importance of belief-based motivations. Nature Publishing Group 2015-11-13 /pmc/articles/PMC4643240/ /pubmed/26564686 http://dx.doi.org/10.1038/srep16575 Text en Copyright © 2015, Macmillan Publishers Limited http://creativecommons.org/licenses/by/4.0/ This work is licensed under a Creative Commons Attribution 4.0 International License. The images or other third party material in this article are included in the article’s Creative Commons license, unless indicated otherwise in the credit line; if the material is not included under the Creative Commons license, users will need to obtain permission from the license holder to reproduce the material. To view a copy of this license, visit http://creativecommons.org/licenses/by/4.0/ |
spellingShingle | Article Schwartenbeck, Philipp FitzGerald, Thomas H. B. Mathys, Christoph Dolan, Ray Kronbichler, Martin Friston, Karl Evidence for surprise minimization over value maximization in choice behavior |
title | Evidence for surprise minimization over value maximization in choice behavior |
title_full | Evidence for surprise minimization over value maximization in choice behavior |
title_fullStr | Evidence for surprise minimization over value maximization in choice behavior |
title_full_unstemmed | Evidence for surprise minimization over value maximization in choice behavior |
title_short | Evidence for surprise minimization over value maximization in choice behavior |
title_sort | evidence for surprise minimization over value maximization in choice behavior |
topic | Article |
url | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4643240/ https://www.ncbi.nlm.nih.gov/pubmed/26564686 http://dx.doi.org/10.1038/srep16575 |
work_keys_str_mv | AT schwartenbeckphilipp evidenceforsurpriseminimizationovervaluemaximizationinchoicebehavior AT fitzgeraldthomashb evidenceforsurpriseminimizationovervaluemaximizationinchoicebehavior AT mathyschristoph evidenceforsurpriseminimizationovervaluemaximizationinchoicebehavior AT dolanray evidenceforsurpriseminimizationovervaluemaximizationinchoicebehavior AT kronbichlermartin evidenceforsurpriseminimizationovervaluemaximizationinchoicebehavior AT fristonkarl evidenceforsurpriseminimizationovervaluemaximizationinchoicebehavior |