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Persuading Others to Avoid Persuasion: Inoculation Theory and Resistant Health Attitudes
Inoculation theory, a theory of conferring resistance to persuasive influence, has established efficacy as a messaging strategy in the health domain. In fact, the earliest research on the theory in the 1960s involved health issues to build empirical support for tenets in the inoculation framework. O...
| Autores principales: | , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Frontiers Media S.A.
2016
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4746429/ https://www.ncbi.nlm.nih.gov/pubmed/26903925 http://dx.doi.org/10.3389/fpsyg.2016.00122 |