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Emergence of Cooperative Long-Term Market Loyalty in Double Auction Markets
Loyal buyer-seller relationships can arise by design, e.g. when a seller tailors a product to a specific market niche to accomplish the best possible returns, and buyers respond to the dedicated efforts the seller makes to meet their needs. We ask whether it is possible, instead, for loyalty to aris...
| Autores principales: | , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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Public Library of Science
2016
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4847927/ https://www.ncbi.nlm.nih.gov/pubmed/27120473 http://dx.doi.org/10.1371/journal.pone.0154606 |