Cargando…

Uncovering the essential links in online commercial networks

Recommender systems are designed to effectively support individuals' decision-making process on various web sites. It can be naturally represented by a user-object bipartite network, where a link indicates that a user has collected an object. Recently, research on the information backbone has a...

Descripción completa

Detalles Bibliográficos
Autores principales: Zeng, Wei, Fang, Meiling, Shao, Junming, Shang, Mingsheng
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Nature Publishing Group 2016
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5041110/
https://www.ncbi.nlm.nih.gov/pubmed/27682464
http://dx.doi.org/10.1038/srep34292
_version_ 1782456347575451648
author Zeng, Wei
Fang, Meiling
Shao, Junming
Shang, Mingsheng
author_facet Zeng, Wei
Fang, Meiling
Shao, Junming
Shang, Mingsheng
author_sort Zeng, Wei
collection PubMed
description Recommender systems are designed to effectively support individuals' decision-making process on various web sites. It can be naturally represented by a user-object bipartite network, where a link indicates that a user has collected an object. Recently, research on the information backbone has attracted researchers' interests, which is a sub-network with fewer nodes and links but carrying most of the relevant information. With the backbone, a system can generate satisfactory recommenda- tions while saving much computing resource. In this paper, we propose an enhanced topology-aware method to extract the information backbone in the bipartite network mainly based on the information of neighboring users and objects. Our backbone extraction method enables the recommender systems achieve more than 90% of the accuracy of the top-L recommendation, however, consuming only 20% links. The experimental results show that our method outperforms the alternative backbone extraction methods. Moreover, the structure of the information backbone is studied in detail. Finally, we highlight that the information backbone is one of the most important properties of the bipartite network, with which one can significantly improve the efficiency of the recommender system.
format Online
Article
Text
id pubmed-5041110
institution National Center for Biotechnology Information
language English
publishDate 2016
publisher Nature Publishing Group
record_format MEDLINE/PubMed
spelling pubmed-50411102016-09-30 Uncovering the essential links in online commercial networks Zeng, Wei Fang, Meiling Shao, Junming Shang, Mingsheng Sci Rep Article Recommender systems are designed to effectively support individuals' decision-making process on various web sites. It can be naturally represented by a user-object bipartite network, where a link indicates that a user has collected an object. Recently, research on the information backbone has attracted researchers' interests, which is a sub-network with fewer nodes and links but carrying most of the relevant information. With the backbone, a system can generate satisfactory recommenda- tions while saving much computing resource. In this paper, we propose an enhanced topology-aware method to extract the information backbone in the bipartite network mainly based on the information of neighboring users and objects. Our backbone extraction method enables the recommender systems achieve more than 90% of the accuracy of the top-L recommendation, however, consuming only 20% links. The experimental results show that our method outperforms the alternative backbone extraction methods. Moreover, the structure of the information backbone is studied in detail. Finally, we highlight that the information backbone is one of the most important properties of the bipartite network, with which one can significantly improve the efficiency of the recommender system. Nature Publishing Group 2016-09-29 /pmc/articles/PMC5041110/ /pubmed/27682464 http://dx.doi.org/10.1038/srep34292 Text en Copyright © 2016, The Author(s) http://creativecommons.org/licenses/by/4.0/ This work is licensed under a Creative Commons Attribution 4.0 International License. The images or other third party material in this article are included in the article’s Creative Commons license, unless indicated otherwise in the credit line; if the material is not included under the Creative Commons license, users will need to obtain permission from the license holder to reproduce the material. To view a copy of this license, visit http://creativecommons.org/licenses/by/4.0/
spellingShingle Article
Zeng, Wei
Fang, Meiling
Shao, Junming
Shang, Mingsheng
Uncovering the essential links in online commercial networks
title Uncovering the essential links in online commercial networks
title_full Uncovering the essential links in online commercial networks
title_fullStr Uncovering the essential links in online commercial networks
title_full_unstemmed Uncovering the essential links in online commercial networks
title_short Uncovering the essential links in online commercial networks
title_sort uncovering the essential links in online commercial networks
topic Article
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5041110/
https://www.ncbi.nlm.nih.gov/pubmed/27682464
http://dx.doi.org/10.1038/srep34292
work_keys_str_mv AT zengwei uncoveringtheessentiallinksinonlinecommercialnetworks
AT fangmeiling uncoveringtheessentiallinksinonlinecommercialnetworks
AT shaojunming uncoveringtheessentiallinksinonlinecommercialnetworks
AT shangmingsheng uncoveringtheessentiallinksinonlinecommercialnetworks