Cargando…
Age Differences in Consumer Decision Making under Option Framing: From the Motivation Perspective
Option framing effect is the phenomena that participants often accept more options when they are asked to delete undesired options from a full model (subtractive framing) than they do when they are instructed to add desired options to a base model (additive framing). Whether the same effect exists i...
| Autores principales: | , , , |
|---|---|
| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Frontiers Media S.A.
2016
|
| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5098115/ https://www.ncbi.nlm.nih.gov/pubmed/27872603 http://dx.doi.org/10.3389/fpsyg.2016.01736 |