The Impact of Body Image on the WTP Values for Reduced-Fat and Low-Salt Content Potato Chips among Obese and Non-Obese Consumers

The aim of this study is to assess the influence of body image on consumers’ willingness to pay (WTP) for potato chips carrying nutritional claims among obese and non-obese people. About 309 non-clinical individuals participated in a Real Choice Experiment. They were recruited by a company and group...

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Detalles Bibliográficos
Autores principales: de-Magistris, Tiziana, López-Galán, Belinda, Caputo, Vincenzina
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2016
Materias:
Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5188483/
https://www.ncbi.nlm.nih.gov/pubmed/28009815
http://dx.doi.org/10.3390/nu8120830

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5188483/
https://www.ncbi.nlm.nih.gov/pubmed/28009815
http://dx.doi.org/10.3390/nu8120830

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