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Behaviour Centred Design: towards an applied science of behaviour change
Behaviour change has become a hot topic. We describe a new approach, Behaviour Centred Design (BCD), which encompasses a theory of change, a suite of behavioural determinants and a programme design process. The theory of change is generic, assuming that successful interventions must create a cascade...
Autores principales: | Aunger, Robert, Curtis, Valerie |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Routledge
2016
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5214166/ https://www.ncbi.nlm.nih.gov/pubmed/27535821 http://dx.doi.org/10.1080/17437199.2016.1219673 |
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