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Recruiting Young Gay and Bisexual Men for a Human Papillomavirus Vaccination Intervention Through Social Media: The Effects of Advertisement Content

BACKGROUND: Web-based approaches, specifically social media sites, represent a promising approach for recruiting young gay and bisexual men for research studies. Little is known, however, about how the performance of social media advertisements (ads) used to recruit this population is affected by ad...

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Detalles Bibliográficos
Autores principales:	Reiter, Paul L, Katz, Mira L, Bauermeister, Jose A, Shoben, Abigail B, Paskett, Electra D, McRee, Annie-Laurie
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	JMIR Publications 2017
Materias:	Original Paper
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5473946/ https://www.ncbi.nlm.nih.gov/pubmed/28576758 http://dx.doi.org/10.2196/publichealth.7545

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