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When Science is Not Enough: A Framework Towards More Customer-Focused Drug Development
INTRODUCTION: The purpose of this study was to identify the key barriers to a customer-focused drug development process and develop a comprehensive framework to overcome them. METHODS: The paper draws on existing literature, both academic and practitioner, across a range of disciplines (innovation m...
| Autores principales: | , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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Springer Healthcare
2017
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5504205/ https://www.ncbi.nlm.nih.gov/pubmed/28625003 http://dx.doi.org/10.1007/s12325-017-0567-y |