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Clean, cheap, convenient: promotion of Electronic cigarettes on YouTube
INTRODUCTION: Videos promoting electronic cigarettes (e-cigarettes) can be easily accessed on YouTube. Marketing claims present in YouTube videos may help shape the public’s opinion of e-cigarettes. Thus, it is important to understand the most frequent marketing claims and video sources. METHODS: Th...
Autores principales: | , , , , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
European Publishing on behalf of the European Network for Smoking and Tobacco Prevention (ENSP)
2017
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5512596/ https://www.ncbi.nlm.nih.gov/pubmed/28725876 http://dx.doi.org/10.18332/tpc/69393 |