Effects of Influenza Strain Label on Worry and Behavioral Intentions

Persons who read information about a hypothetical influenza strain with scientific (H11N3 influenza) or exotic-sounding (Yarraman flu) name reported higher worry and vaccination intentions than did those who read about strains named after an animal reservoir (horse flu). These findings suggest that...

Descripción completa

Detalles Bibliográficos
Autores principales: Scherer, Aaron M., Knaus, Megan, Zikmund-Fisher, Brian J., Das, Enny, Fagerlin, Angela
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Centers for Disease Control and Prevention 2017
Materias:
Research Letter
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5547802/
https://www.ncbi.nlm.nih.gov/pubmed/28726629
http://dx.doi.org/10.3201/eid2308.170364
Descripción
Sumario:Persons who read information about a hypothetical influenza strain with scientific (H11N3 influenza) or exotic-sounding (Yarraman flu) name reported higher worry and vaccination intentions than did those who read about strains named after an animal reservoir (horse flu). These findings suggest that terms used for influenza in public communications can influence reactions.

Ejemplares similares