Cargando…

Untapped aspects of mass media campaigns for changing health behaviour towards non-communicable diseases in Bangladesh

In recent years, non-communicable diseases (NCDs) have become epidemic in Bangladesh. Behaviour changing interventions are key to prevention and management of NCDs. A great majority of people in Bangladesh have low health literacy, are less receptive to health information, and are unlikely to embrac...

Descripción completa

Detalles Bibliográficos
Autores principales: Tabassum, Reshman, Froeschl, Guenter, Cruz, Jonas P., Colet, Paolo C., Dey, Sukhen, Islam, Sheikh Mohammed Shariful
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BioMed Central 2018
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5774160/
https://www.ncbi.nlm.nih.gov/pubmed/29347986
http://dx.doi.org/10.1186/s12992-018-0325-1
_version_ 1783293715479003136
author Tabassum, Reshman
Froeschl, Guenter
Cruz, Jonas P.
Colet, Paolo C.
Dey, Sukhen
Islam, Sheikh Mohammed Shariful
author_facet Tabassum, Reshman
Froeschl, Guenter
Cruz, Jonas P.
Colet, Paolo C.
Dey, Sukhen
Islam, Sheikh Mohammed Shariful
author_sort Tabassum, Reshman
collection PubMed
description In recent years, non-communicable diseases (NCDs) have become epidemic in Bangladesh. Behaviour changing interventions are key to prevention and management of NCDs. A great majority of people in Bangladesh have low health literacy, are less receptive to health information, and are unlikely to embrace positive health behaviours. Mass media campaigns can play a pivotal role in changing health behaviours of the population. This review pinpoints the role of mass media campaigns for NCDs and the challenges along it, whilst stressing on NCD preventive programmes (with the examples from different countries) to change health behaviours in Bangladesh. Future research should underpin the use of innovative technologies and mobile phones, which might be a prospective option for NCD prevention and management in Bangladesh.
format Online
Article
Text
id pubmed-5774160
institution National Center for Biotechnology Information
language English
publishDate 2018
publisher BioMed Central
record_format MEDLINE/PubMed
spelling pubmed-57741602018-01-26 Untapped aspects of mass media campaigns for changing health behaviour towards non-communicable diseases in Bangladesh Tabassum, Reshman Froeschl, Guenter Cruz, Jonas P. Colet, Paolo C. Dey, Sukhen Islam, Sheikh Mohammed Shariful Global Health Commentary In recent years, non-communicable diseases (NCDs) have become epidemic in Bangladesh. Behaviour changing interventions are key to prevention and management of NCDs. A great majority of people in Bangladesh have low health literacy, are less receptive to health information, and are unlikely to embrace positive health behaviours. Mass media campaigns can play a pivotal role in changing health behaviours of the population. This review pinpoints the role of mass media campaigns for NCDs and the challenges along it, whilst stressing on NCD preventive programmes (with the examples from different countries) to change health behaviours in Bangladesh. Future research should underpin the use of innovative technologies and mobile phones, which might be a prospective option for NCD prevention and management in Bangladesh. BioMed Central 2018-01-18 /pmc/articles/PMC5774160/ /pubmed/29347986 http://dx.doi.org/10.1186/s12992-018-0325-1 Text en © The Author(s). 2018 Open AccessThis article is distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution, and reproduction in any medium, provided you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license, and indicate if changes were made. The Creative Commons Public Domain Dedication waiver (http://creativecommons.org/publicdomain/zero/1.0/) applies to the data made available in this article, unless otherwise stated.
spellingShingle Commentary
Tabassum, Reshman
Froeschl, Guenter
Cruz, Jonas P.
Colet, Paolo C.
Dey, Sukhen
Islam, Sheikh Mohammed Shariful
Untapped aspects of mass media campaigns for changing health behaviour towards non-communicable diseases in Bangladesh
title Untapped aspects of mass media campaigns for changing health behaviour towards non-communicable diseases in Bangladesh
title_full Untapped aspects of mass media campaigns for changing health behaviour towards non-communicable diseases in Bangladesh
title_fullStr Untapped aspects of mass media campaigns for changing health behaviour towards non-communicable diseases in Bangladesh
title_full_unstemmed Untapped aspects of mass media campaigns for changing health behaviour towards non-communicable diseases in Bangladesh
title_short Untapped aspects of mass media campaigns for changing health behaviour towards non-communicable diseases in Bangladesh
title_sort untapped aspects of mass media campaigns for changing health behaviour towards non-communicable diseases in bangladesh
topic Commentary
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5774160/
https://www.ncbi.nlm.nih.gov/pubmed/29347986
http://dx.doi.org/10.1186/s12992-018-0325-1
work_keys_str_mv AT tabassumreshman untappedaspectsofmassmediacampaignsforchanginghealthbehaviourtowardsnoncommunicablediseasesinbangladesh
AT froeschlguenter untappedaspectsofmassmediacampaignsforchanginghealthbehaviourtowardsnoncommunicablediseasesinbangladesh
AT cruzjonasp untappedaspectsofmassmediacampaignsforchanginghealthbehaviourtowardsnoncommunicablediseasesinbangladesh
AT coletpaoloc untappedaspectsofmassmediacampaignsforchanginghealthbehaviourtowardsnoncommunicablediseasesinbangladesh
AT deysukhen untappedaspectsofmassmediacampaignsforchanginghealthbehaviourtowardsnoncommunicablediseasesinbangladesh
AT islamsheikhmohammedshariful untappedaspectsofmassmediacampaignsforchanginghealthbehaviourtowardsnoncommunicablediseasesinbangladesh